语言学论文哪里有？本文结合身份层次和身份自我模型，将所有语用身份分为个人、关系和集体三个层次。此外，目的分析将身份的本质融入顺应理论。本文从身份建构的角度对目的和动机进行了全面的研究。此外，对招聘广告的研究丰富了身份研究，拓展了广告、制度语境和商业环境的研究空间。
Chapter One Introduction
1.4 Data Collection and Methodology
The thesis chooses those ads that are released on the Internet as the research material. Speaking of the quantity, over 40,000 words of English recruitment advertisements are collected from the foreign recruiting website www.monster.com and some official websites of big companies, including American Airlines, Walmart, Airbnb and Delta Airlines. And speaking of quality, the corpus involves many social sectors to ensure the comprehensiveness, such as information technology, finance, entertainment, airlines and tourism. The main focus of this thesis is the written discourses, that's why the pictures, videos, design of websites and background music in the ads are not considered.
As for the research methods, both qualitative and quantitative analysis will be carried out in the investigation of identities.
Qualitative method can be more useful for classifying and characterizing the identities. It can also gain insights into defining discursive strategies and communicative purposes. This thesis is based on a large quantity of recruiting corpus, many examples will be listed to make a qualitative analysis in concluding the types of identities and inner intentions. In the end, the qualitative research is used to present the characteristics and classifications of identity, discursive strategies and purposes.
Chapter Three Theoretical Foundation
3.1 Simon's Self-Aspect Model of Identity (SAMI)
Simon's self-aspect model of identity is a combination of sociology, psychologist and social-cognition. According to Bernd Simon, a self-aspect model of identity (SAMI) refers to the social-cognitive process whereby people give coherence and meaning to their own experiences (Simon, 2004). SAMI emphasizes the self-aspect which is regarded as a concept that serves to process and organize information and knowledge about oneself.
According to this model, one's self-aspect means his identity traits and remarks on them. These features include personality, ability, physical features, behavior, ideology, social role, language community and group member. To explain it in a more detailed way, personality features refer to being shy or outgoing; "ability" means the capability to dance or write; physical situation is to describe someone's curly hair or skinny body; behaviors that refer to getting up early or work overtime; ideology signifies Christian or Democrat; social role means a project manager or an engineer; language community is undoubtedly sorted into Chinese or English group; and group members are classified by some common features, such as women or students.
The function of self-aspect is to explain a person's experiences in various context, social relationships and roles, which would be developed as follows. The first is that self-aspect helps people interpret their behaviors or experiences (e.g. 'I don't like to go to party because I am introverted'). Then experiences could lead to the change of self-aspect (e.g. 'I often go to party now. I may become not introverted gradually'). Finally, self-aspect would increase the possibility of certain experiences (e.g. 'I tend to cheer up this crowd since I am extroverted'). Overall, self-aspect is somewhat equivalent to a theory of self-concept or identity.
Chapter Five Pragmatic Identity Construction in English Recruitment Advertisements
5.1 Discursive Strategies Used for Pragmatic Identity Construction
Pragmatic identities of three levels in recruitment advertisements have been explored in the previous chapter. This section is intended to settle down the second question of how the pragmatic identities are constructed through discursive strategies. As Tracy (2002) noted, speech acts are essentially discursive practice. There are correlations between discursive practice and identity, which means one's identity will influence his discursive choices, and in turn, one's discursive practice will define his identity. In light of Chen (2017), pragmatic identity can be constructed by many kinds of discursive practices, ranging from macro-level including code switching, style choice, discourse content to micro-level including speech acts, address forms, grammar, lexical words, etc. It reveals that the construction of pragmatic identity can be analyzed from the perspective of discourse. Consequently, this section sets out to investigate the discursive practices used to construct pragmatics identities, which will be divided into two categories: micro-level and macro-level.
Accordingly, the author concludes the different discursive strategies used to construct identities of three levels in table 5.1. The following sections will make both quantitative and qualitative analysis.
5.2 Purposes and Adaptation of Pragmatic Identity Construction
This chapter mainly focuses on the third question, that is, why writers construct variable pragmatic identities in the recruitment advertisements. More specifically, what communicative purposes are satisfied through pragmatic identities and how these identities are adaptive to three contextual correlates including social world, mental world and physical world. Physical world is not considered here as time and space are not concerned with subject.
This section firstly analyzes how the resources meet communicative needs by the carrier of variable identities. Then it will investigate that why identity is adapted to social world and mental world.
5.2.1 Communicative Purposes Satisfied by Pragmatic Identity Construction
In the previous study on identity, the variability of identities has been figured out and the next key point centers on how people use these identities in certain time or place to exert influence on the communicative targets. Driven by the constructionism, scholars pay more attention on the fact that identity can be viewed illocutionary resources to give support to daily activity (Widdicombe,1998). This part primarily explains that how identity can be employed to satisfy the communicative needs. According to Chen (2017), identity can be viewed as illocutionary and interpersonal resources when it comes to the purpose of pragmatic identity construction. Therefore， the following part will be developed into two aspects, illocutionary and interpersonal resources.
Chapter Six Conclusion
6.1 Main Findings
Combined with qualitative and quantitative research, the thesis explains and analyzes research questions mentioned in chapter one.
Firstly, the first question will be answered from three aspects. There are three levels of pragmatic identities constructed in recruitment advertisings, including personal level, relational level and collective level. They can also be called as personal identity with distinctive features differing from others, relational identity concerned with interaction and interpersonal relation, as well as collective identity characterized by group common background. Moreover, the thesis made a comprehensive study since both participants in the recruitment advertisements are considered. From the perspective of recruiters, they tend to construct personal and relational identities for themselves. Generally, recruiters are likely to describe themselves as capable, outstanding and leading representatives. Many positive images are integrated into personal identity so as to show the responsibility, ability and success of those companies. Besides, the relational identity also occupies a large proportion since interpersonal relation matters in the communication between recruiters and applicants. Although some relational identities are deviated from recruiters, the identities of helpers or team partners indeed create harmonious relation. From the perspective of applicants, collective identities for them are mainly concerned with jobs. With the aim of providing clarity on recruiting demand, recruiters will construct multiple collective identities that match with job requirements, for instance, master, technician, accounting leader and coach. All of these identities reflect the requirements on background and related experience. All in all, both parties have pragmatic identities distributed in three levels, but they have different focus.
reference(omitted)
