留学生论文网源于英伦 服务世界 专业代写服务12年 <-- -->
当前位置: 首页 > 代写paper >

人力资源管理paper范文:管理在线社区志愿者

时间:2015-12-03 17:29来源:www.liuxuelw.com 作者:anne 点击:
近年来,网上社区已经成为许多公司在其营销的青睐工具。受这种趋势的启发,这些公司需要招募和发展人力资源,建立和维护在线社区,这是一个日益增长的需求。
人力资源管理paper范文:管理在线社区志愿者

网上社区特别是人力资源的很大一部分是自愿的在线社区成员,管理这些志愿者特别是他们的表演,在企业创造有益的在线社区是一个主要的挑战。本文研究的在线社区和志愿管理员的基本属性,消除人力资源绩效的障碍,并试图找到方法来处理这个特定领域的障碍。
 
In recent years, online communities have became a favored tool used by many companies in their marketing. Inspired by such trend, there is an increasing need for these companies to recruit and develope human resources to establish, construct and maintain online communities. And, particularly, a large portion of the human resources is voluntary online communities members. To manage these volunteers, especially their performances, is a major challenge faced by companies to create beneficial online communities. This article studies the basic properties of online communities and their voluntary administrators, connects Vernon’s (2006) Removing the barriers to HR performance, and tries to find approaches to deal with the barriers in this specific area.

Rise of the online community网络社区的兴起

Establishing business with the help of online community has become a common tool employed by companies inside information technology territories. There are two kinds of online communities in terms of their functions. The first kind acts as the major products or services of some companies. The second kind acts as an complementary tool to provide additional service to some companies major product and service. This article only discusses the second kind. Also, the forms of online community can be vary, including bulletin board system, forums, blogs and etc. And accordingly companies may use them to fulfill different purpose of marketing, including communicating companies’ ideas, gathering consumer feedbacks, creating platforms to let consumers help each other, or simply to maintain a large consumer population. Shared by all the forms of online community, the simple reason for companies to employ online community strategy is that these platforms are lowering the operation cost of these companies by not only taking advantages of low cost Internet channel but also outsourcing a significant portion of the companies’ business to their online community users. Steam is a online community created by the video game distributing company, Valve Corporation, and one of its content named Greenlight, which “is a system that enlists the community's help in picking some of the new games to be released on Steam”(Valve Corporation, 2013). Basically, communities can do a lot of work for the companies, and, in this case, picking the games. Thus, the companies are employing this tool due to a core cost-efficient reason.

Volunteers: Supply and Demand志愿者:供给与需求

在信息技术领域内,企业借助网络社区的帮助,成为企业内部的一种常用工具。有两种类型的在线社区在履行职能方面。第一种是作为一些公司的主要产品或服务。第二类行为作为一种补充工具,以提供额外的服务,一些公司的主要产品和服务。本文只讨论第二种。此外,网络社区的形式可以是各不相同,包括公告板系统,论坛,博客等并据此公司可以使用它们来满足市场不同的目的,包括传达公司的想法,收集消费者的反馈,建立平台,让消费者互相帮助,或者干脆保持一个庞大的消费群体。
Running an online community needs a lot of full-time administrators, moderators or community managers. Work of these administrators consists two major parts, development and maintenance of online communities, and both of them needs occasional changes and sustainable input of labor. The detail work of these two parts varies a lot, but in general, development means to add meaningful contents into the communities while maintenance means to eliminate undesired contents and keeps the communities in order.The sustainable input of labor is often less skilled and repetitive. For a company its other operation units can work 8 hours and five days a week. But an online community possibly need the administrator team to spread its members to work in a more disoriented order, and in some online communities the administrator team should cover twenty-four seven. And for most online communities, the numbers of community could be counted as thousands or even millions, which means a remarkable demand for administrators’ mass quantity and reasonable quality. From the perspective of a company, employing staffs to run the community means to pay extra than its in-company employees. This is neither cost efficient, nor consistent with the online community strategy as I stated in the last section. But online community is no different from a real community in some points. Lots of companies put their full-time employees only in the top level of the communities’ administration and recruit considerable amounts of voluntary community members to carry most of the less skilled but heavier workload. (责任编辑:cinq)
织梦二维码生成器
顶一下
(0)
0%
踩一下
(0)
0%
------分隔线----------------------------
发表评论
请自觉遵守互联网相关的政策法规,严禁发布色情、暴力、反动的言论。
评价:
栏目列表
推荐内容

Europe (24-hours)
EN:13917206902
china (24-hours)
CN:13917206902
在线客服团队
全天候24小时在线客服 QQ:1455780998

微信在线客服(24小时)

微信公众订阅号